Scope of work: Development of iconic key visual for YYachts‘ partnership with the famous art fair TEFAF in Maastricht (The European Fine Art Foundation). Concept of bridging the gap between fast luxury carbon sailing yachts and fine art. Reflection on abstracted landscapes – development of a visual metaphor to describe excellence. Transmission of key visual to YYachts‘ website, newsletter and social media.

TEFAF is considered to be the world’s premier art fair for fine art, antiques, and design, bringing together 7,000 years of art history under one roof. YYachts‘ unique approach to engage with the word of fine art showcases its dedication to strive for excellence and to explore the synergy between fine art and craftsmanship.